Month: March 2025

As a white-collar professional, do you feel like you’re invisible in your job search? If you’re like most unemployed job seekers right now, you’ve tried “everything” and are still being ignored by recruiters. The truth is that in today’s ultra-competitive job market, talent alone isn’t enough; you need another way to stand out. Many highly skilled white-collar professionals find themselves stuck in a frustrating cycle—overlooked, undervalued, and unable to break through the noise on LinkedIn. Despite years of experience and … Continue reading “Why White-Collar Professionals Struggle To Get Noticed (And How Pro Voice Can Change That)”

There is one rule I always tell job seekers to follow in regard to their job search activities. Under no circumstances should you ever do this on a Monday. The rule? Never, and I mean never, call or email an employer on a Monday to check the status of your application or ask where the hiring manager is in the decision-making process for a job. Why You Should Never Contact Hiring Managers On A Monday Mondays are the busiest, most … Continue reading “Job Seekers: Never Do This On Mondays”

The first challenge with your resume is getting it into the hands of an actual person. Over the past decade, getting through applicant tracking systems (ATS) by including the right keywords has become the holy grail of job seekers. The palace guards were put in place so that overloaded hiring managers could keep out the riffraff. And it was necessary. Surveys report that more than half of the resumes submitted for any job posting are from completely unqualified candidates. The … Continue reading “4 Tips For Writing A Powerful Resume”

If you’re a job seeker, this simple yet powerful exercise will change the way you market yourself to employers. It’s honestly going to blow your mind. Are you ready? Here’s the challenge: Describe the value you provide to employers in just seven words. Think about how you save or make a company money, justifying the cost of hiring you and paying you the salary you want and deserve. This could mean you generate revenue, solve problems, or improve processes. Take … Continue reading “How To Market Yourself In A Job Search: The 7-Word Challenge”

You’ve always been told that you shouldn’t write, “To Whom It May Concern,” on your cover letter. But what should you do when you don’t have the name of the hiring manager? Addressing your cover letter properly is crucial. It sets the tone for your job application and shows attention to detail. Here’s how you should address your cover letter to ensure it’s professional and personalized. First, Track Down The Name Obviously, it’s ideal to use the hiring manager’s name … Continue reading “Quick Tip: Use 'Dear Hiring Team' On Your Cover Letter”

You’ve made it through the rigorous interview process successfully, and the organization has extended you an offer for employment. Congratulations! This is an exciting milestone, but before you accept, it’s important to carefully review the details of the offer. Beyond the salary, your job offer letter outlines key terms of employment, including benefits, responsibilities, and potential contingencies. Understanding each component will help you make an informed decision and ensure the role aligns with your expectations and career goals. Here are … Continue reading “Understanding The Job Offer Letter And Package”

There are three mistakes that people are making on LinkedIn right now that are costing them job opportunities, and I bet you haven’t heard them before. For the past 20 years, I’ve helped thousands of people secure better-paying jobs, and as one of LinkedIn’s original influencers with over 2.5 million followers, I’ve seen firsthand what works—and what doesn’t—on the platform. One major shift you need to be aware of is LinkedIn’s algorithm update. Once the platform reached 1 billion users, … Continue reading “3 Mistakes Job Seekers Are Making On LinkedIn In 2025”

So, you think you know everything about writing a good resume? That’s great, but a lot of people really don’t—and even the most experienced professionals can make mistakes. The job market is constantly evolving, and what worked a few years ago might not be effective today. A resume isn’t just a list of past jobs; it’s a marketing tool that needs to highlight your value in seconds. Let’s clear up a few things. Here are three essential tips every job … Continue reading “3 Things EVERYONE Needs To Know About Resumes”

Every time you interview, your main purpose is to convince the employer to hire you. The job search is a sales process. The hiring manager (your future boss) is the “customer,” and you are both the sales rep and the product. Why should they choose you over all the other “products” out there? What makes you the best investment for their team? During the interview process, the hiring manager might ask you, “Why should we hire you?” It’s a high-stakes … Continue reading “How To Answer “Why Should We Hire You?””

Third-party risk is a major concern as organizations increasingly rely on external vendors, software-as-a-service (SaaS) providers, and cloud platforms to drive business efficiency. Reliance on this expanding digital ecosystem introduces new risks. Each third party that has access to your systems, data, or networks, and their vulnerabilities, becomes a potential entry point for cyber threats to your organization. Do you remember the SolarWinds supply chain attack in 2020? SolarWinds provides system management and monitoring tools and was compromised by attackers … Continue reading “Managing Third-Party Risk And Turning Your Weakest Link Into A Strength”